(First published on Memeburn)
Besides the usual social media suspects like Facebook and Twitter, there are many other tools worth considering when it comes to promoting your business online. One of these is Flickr, the Yahoo!-owned photography sharing site. When used correctly, Flickr is an extremely effective way of engaging with your target market — provided they use the site, and provided your business lends itself to having photographs uploaded and shared with the Flickr community.
In my next three posts, I’ll talk about 1) how to set up your Flickr account, 2) how to use it to increase your brand’s exposure through participation in the Flickr community and 3) how to promote your account outside of the site.
Before starting with Flickr, it’s a good idea to know a bit more about the tool and how it’s best used, so that you can see whether it’s a natural fit for your business or not. Thinking about this properly beforehand means that any time investment you make with it will be worth your while in the long run.